The Conference

What is Synthesize?

Synthesize is an annual innovation forum like no other. Corporate innovation managers from diverse industries gather here to connect with like-minded thinkers and risk-takers and share successes and challenges. Our two-day program is always packed with keynotes, case studies, and panel discussions alongside interactive workshops geared to feed actionable insights.

Where and when will it be held?

Day 1 of Synthesize (Conference Day) will be held at SFMOMA, San Francisco’s iconic museum of modern art, 151 3rd St, San Francisco, CA 94103.

Day 2 of Synthesize (Breakout Sessions Day) will be held at the Le Méridien hotel, 333 Battery St, San Francisco, CA 94111.

What kind of networking opportunities will I have?

We’re proud of the innovation community we’ve built over nearly two decades, comprised of innovators across a range of industries, from financial services to pharmaceuticals to retailers, and more. If you’re passionate about innovation, Synthesize is the ideal venue to experience camaraderie and networking possibilities. We’ve organized activities that maximize opportunities to bond with your fellow changemakers throughout our two-day conference.


Who should attend?

Synthesize is an event for Brightidea clients, prospects, partners, and invited guests.

What is included with my registration?

Your Synthesize ticket includes access to three days of Synthesize activities including the conference, conference materials, meals and access to Brightidea-sponsored social activities listed on the agenda. Admission to the conference includes presentations by top industry speakers, Brightidea world-class customers and executives, hands-on workshops and product training, along with endless networking opportunities.

Are Synthesize tickets limited?

Synthesize tickets are limited and will likely sell out. Register today to secure your spot.

Breakout Sessions

What can I expect of the breakout sessions?

Whether as case studies, panel discussions, or interactive workshops, the breakout sessions will be a great opportunity to gather best practices from our clients and the Brightidea team.

When and where will the sessions be held?

Workshops will take place on Day 2 of Synthesize at Le Méridien hotel.

What topics will be presented?

We’ve planned a range of topics exploring new frontiers of corporate innovation. Design thinking and research techniques, innovation labs and incubators, next-level business impact tracking, external innovation ecosystems, and gig economies in the enterprise are just a few of the session topics we have in store. Whatever your interests, there will be plenty of content to inspire you.


What’s in store for the Welcome Reception?

Join us for pre-conference mixing and mingling as we welcome Synthesize attendees to the City by the Bay. Begin to experience the power of our innovation community and get to know the extended Brightidea team. The Welcome Reception kicks off at 6:00pm.

Tell me more about the Roaring 20s party!

Following a full day of presentations, we host a Roaring 20s costume and cocktails bash, celebrating the New Golden Age of Innovation to come. Fancy yourself a flapper? Or how about a newsboy? Whether you don a feathered tiara or sport a fedora, you’ll party with new friends and the Brightidea team at a secret venue announced the day of.


Is there a preferred hotel?

Yes, Brightidea has reserved a room block for Synthesize guests at Le Méridien hotel. To book, please use Le Méridien. To book, please use: Le Méridien Block.

Where is the hotel located?

Le Méridien is located at 333 Battery St, San Francisco, CA 94111.